This Privacy Policy explains how Cray Critter (“we,” “our,” or “the Company”) collects, uses, discloses, and safeguards personal information when you interact with our business, websites, mobile applications, services, or communications.

We are committed to protecting your privacy and handling your personal information in accordance with applicable Canadian privacy legislation, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and any relevant provincial privacy requirements.

By using our services, you acknowledge and agree to the practices described in this Privacy Policy.

Scope and Updates

This policy applies to all personal information collected by or provided to Loonie Times Inc., regardless of the method of collection.

We may update this Privacy Policy from time to time to reflect changes in legal requirements, technology, or our business practices. When updates are made, the revised version will be posted on our website with an updated “last revised” date. Continued use of our services after changes are posted indicates acceptance of the updated policy, unless otherwise required by law.

We will continue to handle your personal information in accordance with the policy in effect at the time it was collected, unless we obtain your consent to do otherwise.

Information We Collect

We may collect personal information directly from you, automatically through your use of our digital platforms, and from third-party sources where permitted by law.

A. Information You Provide Directly

When you interact with us—such as creating an account, placing an order, filling out forms, contacting us, or participating in promotions—we may collect:

• Full name
• Email address
• Mailing and/or shipping address
• Phone number or fax number
• Account username and password
• Payment information (e.g., credit or debit card details)
• Demographic or preference information
• Communication preferences

B. Information Collected Automatically

When you visit our websites, use our apps, or engage with our digital content, we may automatically collect certain technical and usage information using cookies and similar technologies, including:

• IP address and approximate location
• Browser type and version
• Device type, operating system, and identifiers
• Pages viewed and time spent on pages
• Links clicked and navigation behaviour
• Email engagement (such as opens and clicks)
• Advertising identifiers or similar tracking tools

This information helps us understand how users interact with our services and improve functionality, performance, and user experience.

You may choose to browse our website without providing personal information, although some features may not function properly without certain data collection.

C. Analytics and Cookies

We use tools such as Google Analytics to help us understand website traffic and user behaviour. These tools collect aggregated usage data that helps us improve our services.

For more information on how Google processes data, you can refer to Google’s partner privacy information at: www.google.com/policies/privacy/partners/

How We Use Your Information

We use personal information for purposes including:

• Providing products, services, and customer support
• Processing transactions and fulfilling orders
• Responding to inquiries and communications
• Managing accounts and user access
• Sending updates, newsletters, or marketing communications (where permitted)
• Improving our websites, services, and user experience
• Conducting analytics and business reporting
• Ensuring security, fraud prevention, and legal compliance

We may combine information collected from different sources to improve our services and communication relevance.

Consent

We collect, use, and disclose personal information with your consent, except where otherwise permitted or required by law.

Consent may be provided explicitly (e.g., signing up for emails, completing forms) or implied through your interaction with our services, where appropriate under applicable legislation.

You may withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice.

Disclosure of Information

We do not sell your personal information to third parties.

However, we may share your information in the following situations:

A. Service Providers

We may share personal information with trusted third-party service providers who help us operate our business, such as:

• Shipping and delivery services (e.g., postal carriers, courier companies)
• Payment processors
• Website hosting and IT providers
• Email and communications platforms
• Analytics and data processing providers
• Customer support and order fulfillment services

These service providers are only given the information necessary to perform their duties and are contractually required to protect your information and use it solely for authorized purposes.

B. Business Partnerships and Co-Promotions

In some cases, we may collaborate with business partners for joint promotions or programs. When this occurs, we will clearly disclose the shared use of information at the point of collection and obtain consent where required.

Any partner receiving data may only use it for the specific co-promotional purpose and not for independent marketing unless you have separately consented.

C. Legal and Business Transfers

We may disclose personal information if required to:

• Comply with legal obligations, court orders, or government requests
• Enforce our agreements or protect our legal rights
• Investigate fraud, security issues, or misuse of services
• Facilitate the sale, merger, or restructuring of the business or any of its assets

Personal information may be transferred as part of a business transaction, but will remain protected under applicable privacy laws.

D. Affiliates

We may share information with related companies within our corporate group (such as parent or subsidiary organizations), where necessary for operational purposes.

Email Marketing and Communications

We may use your email address to send updates, promotional content, educational material, or service-related information, such as product updates or company news.

We only send marketing communications where:

• You have explicitly opted in, or
• We have an existing business relationship, where permitted by law

You may unsubscribe from marketing emails at any time using the unsubscribe link provided in our messages or by contacting us directly.

Even after opting out, we may retain limited information to comply with legal obligations, maintain suppression lists, or record your preferences.

Data Retention

We retain personal information only as long as necessary to fulfill the purposes for which it was collected, including:

• Business operations and service delivery
• Legal, accounting, and regulatory requirements
• Dispute resolution and enforcement of agreements

When information is no longer required, it will be securely deleted, anonymized, or destroyed in accordance with our retention policies.

Aggregated and De-Identified Data

We may use or share aggregated, anonymized, or de-identified information that does not identify any individual. This may include statistics such as website traffic, usage trends, or general demographic insights. This type of data may be used for internal analysis or shared with partners for business purposes.

Safeguards and Security

We take reasonable administrative, technical, and physical measures to protect personal information against loss, theft, unauthorized access, disclosure, or misuse. While we take security seriously, no system can be guaranteed 100% secure.

Access and Correction Rights

Subject to applicable law, you have the right to:

• Request access to your personal information
• Request corrections to inaccurate or incomplete information
• Withdraw consent where applicable

Requests can be made by contacting us through our official communication channels.

Policy Changes

We may update this Privacy Policy periodically to reflect changes in law, technology, or business practices. The most current version will always be available on our website at www.alyssacarere.co

The policy is considered effective as of the date it is posted. We recommend reviewing it regularly.